University of Gloucestershire Prospectus Imagery.

Our very good friends at Cellar Door Creative asked us to pitch for the new University of Gloucestershire prospectus cover and supporting imagery.

We were so excited by this as the concept and brief was extremely creative and it's not everyday that something like this presents itself! The idea was to create one hero image for each campus, one of which would be used on the cover.

The campaign is called 'Find your Glo' and the concept was to use light trails at night to showcase the uni as a glowing busy hub, we attempted to create the trails in camera, however this presented problems keeping the trails straight and also we were limited with direction etc.

We later decided to use CGI instead as it gave us far more creative freedom and the end result is even better than we had first imagined. I am sure you will see these around the university soon.

A huge thanks to everyone at Park, FCH and Oxstalls for being so welcoming and for taking such great care of us.